Wilenco, Asia-Pacific Rollover distributor and supplier of high-quality printing and laminating equipment, software, and consumables, is pleased to announce the appointment of Stephen Crichton to the position of Sales/Product Manager. Starting his career as a graphic designer before moving into sales and marketing, Crichton brings more than 25 years of experience in the sign and print industry and has a proven track record of helping businesses find the right technology to meet their needs.

In his new role, Crichton will be responsible for supporting and growing Wilenco's client base, increasing brand awareness, and delivering excellent products and services to both existing and new clients. His extensive knowledge and first-hand experience with a wide range of technologies, including laminators, applicators, printers, cutters, laser engravers, and design and RIP software, will be a valuable asset to Wilenco's customers.

"I'm truly honoured to join the Wilenco team. Our shared values to help and make a difference align perfectly," said Stephen Crichton. "My passion has always been to help clients achieve their goals, whether through sharing information or connecting them with the right tools. Wilenco's commitment to providing quality equipment and genuine customer care makes this a perfect match and an exciting opportunity."

Wilenco is committed to providing expert, local support to its clients. Crichton's appointment, based just south of Sydney, significantly strengthens this commitment, expanding the company’s dedicated team and ensuring its customers in New South Wales receive assistance from a growing local presence.

Crichton, based just south of Sydney, further strengthens Wilenco’s commitment to providing expert, local support to its clients. He joins the company’s existing New South Wales team, ensuring customers receive enhanced assistance from a growing local presence.